Writing Homework Help

Overview

The goal of this assignment is to apply what you have learned in class and demonstrate your understanding of communication campaigns, including their context, through presenting a cogent and coherent critique of the creation and execution of communication campaigns, by both sides, for a political campaign you select for study.

Assignment Requirements

Please review your submitted and graded Communication Campaign Case Study outline for reference. In this phase, you will critique a communication campaign and evaluate the following required components:

• message development and framing
• the role and content of earned and free media
• the use of messengers and validators
• various techniques (such as narrative/storytelling) and specific factual evidence in support of the effort

In your 7-10 page critique, evaluate opposing sides of a real-world communication campaign. (Each side must be a specific individual or organization, you cannot simply do a critique of “supporters” and “opponents” of a specific issue.).

To successfully complete this assignment, your final submission must provide:

• a specific individual or organizations on each side of the issue
• a description of each side’s communication efforts
• sophisticated analyses and critiques of the effectiveness of each side’s communication efforts based on principles and techniques that have been covered in class
• a clear demonstration of your original research including analysis of primary source materials (specifically materials from each side of the campaign included in the Appendix).