Management homework help

Management homework help.

1. Company Description and SWOT Analysis

Overview
In this first course assignment, you will create a description of your selected company and a SWOT matrix that includes trends, strategic positioning, distribution channels, and risks. You’ve already begun this assignment in your discussions.
In the Week 1 discussion, you chose a company (whether your own or the snack food company scenario) and created a description and mission statement for it. In this assignment, you will need to revise your selected company’s description and mission statement based on the feedback you received in the discussion thread. You will also include a brief narrative that provides the rationale for including each component of the mission statement.
Likewise, in the Week 2 discussion, you began work on your SWOT (strength, weakness, opportunity, threat) matrix. Your task in this assignment is to revise your SWOT matrix based on the feedback you received in the discussion thread. You will also summarize the key learnings from your SWOT matrix.
Reminders and Notes

• Before beginning this assignment, you may find it helpful to review textbook Chapter 3, “Making Your Plan Compelling.” This chapter provides useful information about how to organize the information in your business plan.
• Your chosen company will operate in a 100-mile radius from your home address. Your goal is to reach $1 million in sales by the end of the second year.
• Be sure to follow the guidelines whether you are using the snack food company or the company of your choice.
  • Snack Food Company Guidelines [DOCX].
  • Company of Your Choice Guidelines [DOCX].

Requirements
The specific requirements for this assignment are to write a 3–5 page paper in which you:

4. Describe the product or service on which the company is focusing, including the company’s name and its significance.
5. Revise the company’s mission statement based on feedback received in the Week 1 discussion thread, including the rationale for each component of the mission statement.
   • Place the mission statement within quotation marks.
   • Use the Mission Statement Worksheet on pages 72–73 of your textbook as a guide.
6. Describe the trends in your specific industry, focusing on your particular type of product or service.
   • Research and outline industry trends. Be sure to consider the size and growth rate for the overall industry and for the specific product or service on which you are focusing.
   • Search the Strayer Library, industry associations, and reliable websites for recent data.
7. Select the strategic position from the course text (pages 146–147) that you believe is the best one for your chosen company and explain how you will implement it to distinguish your product or service from the competition.
   • Consult Chapter 9, “Strategic Position & Risk Assessment” of your text for help in crafting this portion of your business plan.
8. Describe the company’s distribution channels and provide the rationale for your selection.
   • Sample questions to ask when choosing distribution channels:
     • Will you sell your product in grocery stores, restaurants, or sports venues?
     • Will you sell your product online or as a subscription?
     • Where will the service be offered?

9. Revise your selected company’s SWOT matrix based on feedback from the Week 2 discussion thread and summarize the key learnings from your matrix.
   • Be sure to use the SWOT Matrix [DOCX](table) when revising your SWOT matrix.

Formatting
Format your assignment according to these requirements:

• This course requires the use of Strayer Writing Standards (SWS). For assistance and information, please refer to the Strayer Writing Standards link in the left-hand menu of your course.
• Typed, double-spaced, using Times New Roman font (size 12), with one-inch margins on all sides. You may single-space the information included in the SWOT Matrix.
• You must include headings in your paper for each major topic.
• Include a cover page containing the assignment title, your name, the professor’s name, the course title, and the date. The cover page is not included in the required page length.
• Include a source list page. Citations and references must follow Strayer Writing Standards format. All sources used must be listed in the source list page and have a corresponding in-text citation. The source list page is not included in the required page length.
  • Note: There is no minimum requirement for the number of resources used in this assignment.

Learning Outcomes
The specific course learning outcome associated with this assignment is:

• Develop a company overview and SWOT analysis that include trends, strategic positioning, distribution channels, and risks.

2. By submitting this paper, you agree: (1) that you are submitting your paper to be used and stored as part of the SafeAssign™ services in accordance with the Blackboard Privacy Policy; (2) that your institution may use your paper in accordance with your institution’s policies; and (3) that your use of SafeAssign will be without recourse against Blackboard Inc. and its affiliates.

 
 
Week 1 discussion:
 
Thank you for posting early. Great company name!
Be very specific when discussing the products you plan to offer for sale. Please reply to this comment and provide a list. I suggest focusing on one type of snack, let’s say nuts and have several flavors or type of nuts. As your company grows, you can add more, but for now, focus on one snack product.
Keep in mind you are to reach sales of over 1 million by the end of the second year and that you are operating in an area of 100 miles radius from your home address.
The mission statement should be in quotation marks anywhere you use it in your discussions or assignments. The mission must be anchored in the present, not the future (that is the vision).
Adjust the mission statement to include the components of “who you are, what you do, and why you are in business”.   See the example and review the video posted in the discussion. Be sure to adjust for Assignment 1 and post here for feedback.
You can proceed with this company but make sure you follow the guidelines provided in the discussions and assignments. You will focus on this company in all the assignments and discussions in this course.
 
Week 2:
 
Thank you for posting early. Great observations!
 
Adjust strength # 1 for clarity. An “aggressive marketing campaign” is part of your strategy, not a strength. An existing partnership with someone resulting in a lot of revenue monthly would be a strength.
Please clarify how opportunity # 1 is different from opportunity #2?
The opportunities need clarification. How can you grow the business by pursuing these opportunities?
Opportunities are external factors in your business environment that are likely to contribute to your success. They are not under your control.
 
Some questions you can ask to identify the opportunities:
 
Is your market growing and are there trends that will encourage people to buy more of what you are selling?
 
Are there upcoming events that your company may be able to take advantage of to grow the business?
 
Are there upcoming changes to regulations that might impact your company positively?
 
You will use the revised matrix in Assignment 1 where you will also discuss your takeaways from this SWOT analysis.
 
Keep up the good work!
 
 

Management homework help