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SEU Communications Management Questions

 

After reading the case study answer the following questions:

  • What are the fundamental ethical dilemmas faced by Volkswagen’s managers and how communication was part of it?
  • Some of Volkswagen’s managers had to resign and, one manager spent time in jail due to their decisions. How could they avoid making this unethical decision?

Writing Exercise

  • Assume that you have not heard anything from a company since submitting your application letter and resume. Write a follow-up letter inquiring about the status of your application.
  • Assume after you send the follow-up letter, you are lucky enough to be called for an interview. Think about some questions that you would find difficult to answer. For each, write out an answer that is concise, well-reasoned, and well-supported.