Writing Homework Help

I’m working on a writing discussion question and need guidance to help me understand better.

1. Based on your experiences as a computer, tablet, or smartphone user, does Apple, Inc.’s strategy as described in Concepts & Connections 1.2 seem to set it apart from rivals? Does the strategy seem to be keyed to a cost-based advantage, differentiating features, serving the unique needs of a niche, or some combination of these? What is there about Apple Inc.’s strategy that can lead to sustainable competitive advantage

2. Elements of amazon strategy have evolved in meaningful ways since the company’s founding in 1994 after reviewing the company’s history of innovations at www.aboutamazon.com.innovation and all of the links at the company’s investor relations site how has it’s strategy evolved.