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How does Under the influences: Tracing the Hip-Hop generation’s impact on brands, sports, & pop culture demonstrate how Hip-Hop has aligned and synergized with brands, sports, and pop culture in the past? How might Hip Hop continue to align and synergize with brands, sports, and pop culture? In your response, be sure to answer both questions and to cite the book at least three times in your response (1 for Hip-Hop’s impact on brands, 1 for Hip-Hop’s impact on sports, and 1 for Hip-Hop’s impact on pop culture). Should be at least two pages (double spaced)