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UCLA Advertising Tactics Emotional Appeal & Promotional Advertising Worksheet

What “works” or is effective in advertising. Describe 5 theories, techniques or tactics that you discovered was effective in advertising to a target market. Cite sources.

What are some of the jobs or careers that you discovered in advertising or related areas that you could apply for now or in the next 2-3 years? Be specific about 3 jobs. Include a job post. What skills do you have (list 2) and what skills do you need to develop (list 2)?

What is the future of advertising? Describe 3 developing trends for the future. Cite sources.