Business Finance Homework Help
University of the Fraser Valley Fair Price Home Renovation Marketing Plan
- we are going to start a Home renovation company, the name of the company is Fair Price Home Renovation Company.
- You may decide to use conventional advertising, word-of-mouth, social networks, or any other sources that you consider appropriate. Include a timeline of implementation beginning at the launch of your enterprise.
- Write a paper describing your plan and your timeline for implementation of your marketing plan.
- Review the rubric for this assignment.
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a. Describe the market that the new enterprise will serve. /15 b. Identify the competition that the firm will face in the market. /15 c. Prepare a market segmentation, identifying that portion of the market with the best fit for new company`s products or services. /20 d. Describe the branding efforts that will be undertaken to bring the new company and its products/services to the public eye. /15 e. Describe the role of social media and the Internet in your marketing effort. /20 f. Demonstrate good organization, including a strong introduction and conclusion. /15 Total /100