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AMDALA Gillette Cutting Prices to Regain Share Case Study

 

Prepare an Individual Case Write-Up on the “Gillette” case study.
Provide the following:
1) a brief introduction, 2) an overview of the competitive situation (at the time of the case), 3) and then you should identify key problems facing the organization. You will come up with two separate recommendations (each recommendation should be written in a separate paragraph) that will help the organization address those problems you have identified. You should justify those recommendations separately and explain how each deals with the problem(s).
You should also conduct a pre-mortem where you discuss what potential issues could undermine your recommendations.
Lastly, you will select what you consider to be the best recommendation and then you will discuss an implementation plan.

The articles that can be used:
1. https://insight.kellogg.northwestern.edu/article/t…
2. https://www.businessinsider.com/steve-blank-first-…