Business Finance Homework Help

Business Writing: Competitor and Consumer Analysis

 

Requirements:

Introduction, PESTLE & Porter’s 5 Forces are not required. Pls only focus on the required 2 points.

Include APA Version 7 in-text citations and end-text references. Around 3 pages (exclude citations).

Organisation: MediaTek https://www.mediatek.com/

Scope: Company’s mobile, home & automotive

Target Group: Global Market

Content to include:

1) Consumer analysis (pls provide subheaders as per below)

  • Segmentation
  • Customer Motivation
  • Exploring Unmet Needs

2) Competitor Analysis (pls provide subheaders as per below)

  • Identifying Competitors
  • Strategic Groups
  • Identifying Potential Competitors
  • Understanding Competitors
  • Assessing Competitor Strengths and Weaknesses