Business Finance Homework Help

I WILL BE ADDING A $15 tip for this question. Just in a rush to post it on my way home from work. 

Question #1. How does BMW segment its consumer? Why does this work for BMW?

• Question #2. What does BMW do well to market to each segment group? Where could it improve its marketing strategy?

Question #3. Should BMW ever change its tagline, “The Ultimate Driving Machine”? Why or why not? 

Incorporate readings into paper. 

• MKT 640 Case Requirements [Feb. 29, 2020] File
   to properly write your case study report.