Business Finance Homework Help

I’m working on a international trade question and need an explanation and answer to help me learn.

Please read the Fiat Chrysler case study (closing case Chapter 7). 

From a resource-based view, what does Fiat have in turning around Chrysler that Daimler did not have?

Prior to their merger in 1998, Daimler and Chrysler had not collaborated in any alliance relationship. This probably contributed to the eventual failure of DaimlerChrysler. After Fiat made a strategic investment in Chrysler in 2009, both collaborated in an alliance, which eventually resulted in a merger in 2014. Does FCA have better odds of success than DaimlerChrysler?

• Will the new FCA-PSA merger be successful?