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MGT 498 University of Phoenix Business Strategic Management Research Paper

 

Read the Strategic Management Project Background document.

Review the resources listed at the end of this assignment along with the terms and concepts discussed this week to prepare for this assignment:

strategic management

competitive advantage

strategic plan

  • mission statement
  • vision statement
  • core values statement
  • AFI
  • Create a Word document and title it Strategic Management Research Paper/Journal Part 1.
  • Write a 700-word response to the following sections as your Paper/journal entry:
  • Justify the guiding principles required for preparing effective statements that describe the mission, vision, and the core values of an organization as covered in the assigned reading. 

Compare whether Caterpillar Inc.’s mission, vision, and core values conform to the guiding principles in the text and support organizational strategic planning principles as justified in prompt #1. Refer to the Caterpillar Inc. website listed in the Resources section below.

Assess what Caterpillar Inc.’s current competitive advantages and disadvantages are by considering their business partners, allies, and general operations. Research the assignment resources listed below. Based on your research, evaluate Caterpillar’s current competitive advantages and disadvantages.

Submit your assignment Paper/Journal as a 7th edition APA Microsoft Word document to include a Title page, Introduction, body, conclusion and Reference page.

  1. Please Review the Assignment Format Sample APA paper attached below:Note: You will use information from this paper in your Strategic Management Research Project Presentation due in Week 5.
    Submit your assignment.
    Resources
  2. Strategic Management Project Background
  3. Caterpillar Inc. website
  4. Research Caterpillar’s Annual Report
  5. Research CATERPILLAR public information, such as news releases, financial reports, and marketing analyses.