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JWI 555 Strayer University Change Management and Culture Discussion

 

What’s in it for Me?

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Now
that you created a vision for your company, it’s time to communicate
it. Using the guidance from Kotter Chapter 6, identify two different
stakeholders from different departments and explain how your proposed
change will impact them and what’s in it for them. Your draft
communication message should:

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  • Be understandable by everyone affected
  • Explain the rationale for change
  • Address the “What’s in it for me?” question
  • Clearly communicate the danger of not making a change
  • Be based on facts, or a strong case that you support well

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Consider
your style for dealing with change, as revealed in the CSI Assessment
that you took in Week 4. Looking back at your message, how do you think
your CSI style affected your communication to the stakeholders?