Business Finance Homework Help
PPD Marketing Qualtrics Case Reflection
I’m working on a marketing case study and need a sample draft to help me learn.
Read the case attached and write a 400 words reflection answering following questions:
- What are the benefits, costs, and/or limitations of an inside sales model?
- What insights into the role of a salesperson did the case reveal? How is it evolving?
- Explain Qualtrics “Trojan Horse” land-and-expand approach? Why did they use this approach? How effective was it?
- Would you recommend Qualtrics continue its “radical transparency” strategy? Why or Why not?