Business Finance Homework Help

Need help with my Marketing question – I’m studying for my class.

Instructions

1. Consider the product introduction of plant-based burgers at fast food restaurants.
2. In 300-400 words, double-spaced, respond to the following using course content and your own research:
   • What is the value proposition for this new product?
   • Assess how well the new product fits into the company’s overall branding strategy.
   • Who is the target market for this new product?
   • If you were the marketing manager, how would you market the product?