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Arizona State University Business Marketing Ethics Problems Essay

 

ETHICS PROBLEMS & QUESTIONS AND PROBLEMS

ETHICS PROBLEMS

As a salesperson, two traits you have been trained to display are confidence and optimism. Let’s say one of your clients asked you, “I’m getting a little worried about your new model, the X15J. I thought we were going to see prototypes of it by January, and here it is late February and we’ve not seen anything. I’m about to hire some additional workers this summer. Is it going to be released on time?

As the salesperson, you know that the X15J has hit some significant snags and there is no definite timeline for its release at the present. But you don’t want to jeopardize the verbal sales commitment from the buyer, thinking that the buyer might purchase from a competitor.

What should your response be to the customer? Write your response in the actual words you would use.

QUESTIONS AND PROBLEMS

1. Do you agree or disagree to each of the following statements (circle your answer). Why?

a. Salespeople rip people off. AGREE DISAGREE WHY?

b. Selling is just a big bag of tricks. AGREE DISAGRE WHY?

c. A salesperson should never take no for an answer. AGREE DISAGREE WHY?

d. Salespeople are born, not made. AGREE DISAGREE WHY?

e. A good salesperson can sell anything. AGREE DISAGREE WHY?