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Develop a PowerPoint presentation  

• The proposal should begin with a brief explanation of each separate technique (1–2 slides).
• Present your evaluation of 3–4 of the technique’s strategic contributions to the e-business’s market leadership for MedEd/CHC (3–4 slides). The specific techniques that you should evaluate in your plan include the following:
  • Personalized customer interaction
  • Customer relationship management (CRM)
  • Customer experience management (CEM)
  • Interactive relationship marketing
  • Mass customization
  • Customerization
• Conclude with a proposed plan integrating at least 3–4 of the strategic techniques to achieve the e-business’s CRM and relationship marketing objectives for MedEd/CHC (4–5 slides).