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Marketing Founding a Company Questions

 

Name:

– What is your mission?

– What goals can help you achieve your mission?

– What are some internal factors that will help you reach your goals? (Strengths)

– What are some internal factors that could get in the way of reaching your goals? (Weaknesses)

– What are some external factors that could help you reach your goals? (Opportunities)

– What are some external factors that could get in the way of reaching your goals? (Threats)

– How do the internal and external factors help you shape your strategy to achieve your goals?

– What tactics can you implement to help you follow your strategy?

– How will you measure your performance? Another way to consider this questions is to think about how you know if you’re on the right track.

Congratulations! You and 2-4 other people (you pick) have founded a company.

– What does your company do?

– What is the mission of your company?

– What goals do you have for your company in the first year of operation? How do those goals help you achieve your mission?

– What internal factors will help you be successful? What internal factors will you need to improve?

– What are some external factors your team will need to consider? Which ones will help you and which ones could hurt your business?

– What is your team’s strategy to reach your goals for year 1? Teams should factor in both internal and external environments.

– What things can you do in the first two months to help you stay on track to follow your strategy?

– How will you know if your team is successful? What measurables will you look at?

– How do you expect the internal and external environment to adjust based on your business? Will any change occur?