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Panola College Marketing During the Pandemic Presentation

 

I’m trying to learn for my Management class and I’m stuck. Can you help?

The purpose of this assignment: 

This assignment helps you develop critical thinking about current issues. You need to critically think about the current issues around the world and how those influence you as a consumer or a marketer. 

Especially, we are experiencing a “new normal” due to the Covid-19 pandemic, and marketers respond to this situation in various ways. 

Current Topic: Marketers and/or Consumers in “new normal” era

You can think about: 

How does Covid-19 influence marketers to communicate their products/services with consumers? 

You may narrow it down to a specific product category, or specific areas. (e.g., toilet paper & sanitizing products, services such as restaurants, online shopping, education area,  remote working, etc.). Please make your arguments more concretely rather than abstract. You may include citations to support your arguments. 

How marketers react to that issue? What is your response to those marketing messages? How it influences you as a consumer?

What is the reason for choosing this specific area/topic?

What would be the next? Any recommendations for marketers?