Business Finance Homework Help

Create a digital marketing strategy for a business of Guerlain

Max. 25 slides

This should be your strategy for the business NOT a case study of what the business does in digital marketing

The strategy should include:

– Digital Marketing Objectives

– Target Audience

– Strategy

– Tactics

– Implementation plan

– Measurement

You will need to put yourselves in the shoes of the business and develop original thinking on how to achieve its marketing goals.

Use data and industry insights to support your strategy

The strategy should cover the breadth of channels and tools open to digital marketers that we have learned about on this program.