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Another important document is the media alert or advisory. A media alert is an abbreviated form of a press release that invites media members to attend an upcoming event.

Assignment: Imagine that you are an industry public relations practitioner and need to write a media alert for your organization’s upcoming event to send to local media outlets. What do you need to include to get media representatives to attend? 

In order to complete this assignment, you need to first identify an actual organization/company that is having or sponsoring an upcoming event taking place in the U.S.

Write a media alert for the event using information obtained from the organization’s website and its social media pages. Gather as much information as you can

Checklist:

The media alert focuses on one event.

The media alert follows the template provided.

The media alert includes a summary lead paragraph (5Ws).