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VSU Digital & Social Media Strategies Presentation

 

Complete the following in your presentation:

Identify a company that could benefit from better use of social media.

Analyze at least 10 digital and social media channels and describe the strengths and weaknesses of each of these as a marketing tool for this company. Use a separate slide for each of the 10 channels.

  • Design an online strategy that maximizes the use of some or all of the digital and social media channels, as appropriate, based on your team’s analysis.
  • Determine key performance indicators to measure the success of the online strategy.
  • Format your citations according to APA guidelines.