Business Finance Homework Help

I don’t know how to handle this Marketing question and need guidance.

For this discussion select two questions from the Questions and Problems section at the end of Chapter 9 of the Perrault(2021) text and two questions from the Questions and Problems section at the end of Chapter 10 of the Perrault (2021) text for a total of four questions. Draft and post your response to the questions you selected. Please type the question text in your response.

Chapter 9

9) Starbucks asks customers for new-product ideas at https://ideas.starbucks.com/. Go to the site and click on “View Ideas.” Next, click on “Popular Ideas.” Choose two popular ideas and read the ideas and comments. How do you think Starbucks benefits from this site? What could be done to improve the site?

16. What are the major advantages of total quality management as an approach for improving the quality of goods and services? What limitations can you think of?

Chapter 10

7. Insurance agents are intermediaries who help other members of the channel by providing information and handling the selling function. Does it make sense for an insurance agent to specialize and work exclusively with one insurance provider? Why or why not?

12) How does the nature of the product relate to the degree of market exposure desired?