Business Finance Homework Help

I’m working on a business multi-part question and need an explanation and answer to help me learn.

List and explain the different characteristics of a service.  From a marketing stand point why is it important to understand the differences.

Explain each of the different pricing objectives that companies may consider when pricing products and services.

1. What are the different direct and indirect marketing channels?  Explain each one and provide an example of a product/service that may utilize the different channels.