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General Electric Creating Customer Value Marketing Video Analysis
Request: For this task, choose one of the 2 videos which were provided below in links (only one). Both are short videos so there should be no issues in watching them as it would not take too long. After that, write a 2 pages, double spaced, times new roman analysis of the video where you write what you understood from it. Do NOT focus on summarizing it as that is not the point. The purpose of this essay is to write what you understood from the video by considering the following elements (the video must be analyzed from these perspectives);
- Creating Customer Value
- Engagement and The Marketing Process Steps .
- Company and Marketing Strategy :Partnering to Build Customer Engagement, Value, and Relationships and
- Analyzing the Marketing Environment .
- Consumer Markets and Buyer Behavior
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