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SUNYESC Walmart Company Competitors Advertisement Chart & Costs Worksheet
Create a mini advertising expense table for specifically Walmart and three main competitors expenses of your choice. I would recommend for the competitors Amazon, Target, and Cosco. You will need to use Walmart’s Form 10k to prepare a word report of only two paragraphs to suggest implications for Walmart in terms of marketing or advertising expenditures going forward as needed to implement your recommendation. Example of what the mini table should look like is in the image attatched.