Reflection and Discussion Forum Week 10

Reflection and Discussion Forum Week 10Reflect on the assigned readings for the week. Identify what you thought was the most important concept(s), method(s), term(s), and/or any other thing that you felt was worthy of your understanding.
Also, provide a graduate-level response to each of the following questions:

1. Go online and compare three franchises (e.g., franchise.org, americasbestfranchises.com, or whichfranchise.com). Choose two franchises in the same industry (e.g., fast food) and the third franchise from another industry (e.g., hair cutting). Make a table to report the fee structures (upfront, continued licensing), as well as benefits touted for franchisees of each franchise system. What would tempt you to pitch in with some friends and buy a franchise when you finish your degree?
2. If you were to take your company global, which 3 countries would be your first targets and why? What kinds of strategies and products fit with those countries’ segments of customers?

 

Research Paper – Individual Submission

Attached Files:

•  Week 10 Research Paper – Research Topic List_.pdf Week 10 Research Paper – Research Topic List_.pdf – Alternative Formats (224.354 KB)

Research Paper: This is a graduate course and students will be expected to research and write papers summarizing in their own words what they have found on current topics from the weekly readings. Research is a theoretical review of relevant literature and application of findings in the literature to a topic related to a specific industry, field, or business problem. The research must be conducted using peer-reviewed trade or academic journals. While Blogs, Wikipedia, encyclopedias, course textbooks, popular magazines, newspaper articles, online websites, etc. are helpful for providing background information, these resources are NOT suitable resources for this research assignment. Please Note: The UC Library staff are very helpful with assisting students in using the UC Online Library journal database. Please contact them if you have issues. In addition, the instructor has provided additional resources, including a research tutorial, in the “Course Resources” folder in the “Content” area of the course.

Grading Criteria:

• Content Knowledge & Structure (15 points): All of the requested components are completed as assigned; content is on topic and related to management marketing, critical thinking is clearly demonstrated (few, if any, direct quotations from the source in the paper); scholarly research is demonstrated; topics and concepts gained from the assigned reading and/or from research is evident.
• Critical Thinking (8 points): Demonstrates substantial critical thinking about topics and solid interpretation of materials and reflection.
• Clarity & Effective Communication (8 points): Communication is clear, concise, and well presented; scholarly writing is demonstrated; grammar, sentence structure, writing in third person, and word choice is used correctly.
• Integration of Knowledge & Articles (8 points): Articles used are current and relevant (preferably published within last five (5) years and MUST be from peer-reviewed journal article publications. At least four (4) peer-reviewed journal articles are examined and analyzed in the paper.
• Presentation & Writing Mechanics (16 points): Cover page, headings, in-text citations, page citations (page number citations required for specific information such as dates, years, list of items from article, names, numbers, statistics, and other specific information), and references are properly formatted.

1. In this assignment, you are to use the same corporation you selected and focused on for assignments in Weeks 3, 6, and 8.
   Research the company on its own website, the public filings on the Securities and Exchange Commission’s Filings & Forms page, the Strayer University’s online databases, the Lexis Advance database, and any other sources you can find. The annual report will often provide insights that can help address some of these questions.
   You will do a 15-minute presentation to the Board of Directors of the corporation. Use the Capstone Template [PPTX] to ensure that your assignment meets the requirements.
   Requirements
   Develop an 8–12 slide PowerPoint presentation with speaker notes based upon assignments in Weeks 3, 6, and 8, and the following:
   • Develop an executive-level PowerPoint presentation with 8–12 slides with speaker notes and appropriate graphics.
   • Create a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats.
   • Based on the SWOT analysis, outline a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats.
   • Discuss the various levels and types of strategies the firm may use to maximize its competitiveness and profitability.
   • Outline a communications plan the company could use to make the strategies you recommend above known to all stakeholders.
   • Assess efforts by this corporation to be a responsible (ethical) corporate citizen and determine the impact these efforts (or lack thereof) have on the company’s bottom line. Provide specific examples to support your response.
   • Go to the Strayer University Online Library and locate at least three quality references. Note: Wikipedia and similar websites do not qualify as academic resources.
   • References must be submitted on a Works Cited page using SWS format.
   • This course requires the use of Strayer Writing Standards. For assistance and information, please refer to the Strayer Writing Standards link in the left-hand menu of your course. Check with your professor for any additional instructions.
     The specific course learning outcome associated with this assignment is as follows:
   • Develop a corporate presentation based on a SWOT analysis, strategies for maximizing competitiveness and profitability, a communications plan, and an assessment of efforts related to ethics.
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In order to complete Assignment #2 you will need to answer the below questions. Please complete the questions in a Word document and then upload the assignment for grading. When assigning a name to your document please use the following format (last name_Assignment #2). Use examples from the readings, lecture notes and outside research to support your answers. The assignment must be a minimum of 1-full page in length with a minimum of 2 outside sources. Please be sure to follow APA guidelines for citing and referencing sources. Assignments are due by 11:59 pm Eastern Time on Sunday.

Describe a recent cybercrime and what cyber crime theory you believe applies to this case? Please explain the reasons why the theory you picked applies.

Each student must post (1) substantial initial post with a minimum of 250 words. All posts and replies must contain at least (2) professional references, one may be the course textbook, properly cited in the current APA format  respond to the Questions for Analysis in essay format

Have you noticed in your own life that it’s easier to move quickly around the Web than to spend concentrated time reading a book or lengthy article? Write an extended essay or letter? Concentrate on an issue or problem for an extended period of time? Describe your experiences with both surfing the Web and reading books and lengthy articles in this regard.

2. The author notes that “The Web has been a godsend to me as a writer. Research that once required days in the stacks or periodical rooms of libraries can now be done in minutes.” Do the powerful advantages of using the Internet necessarily mean that we have to sacrifice our ability to read deeply and think reflectively?

3. The author acknowledges that “the Net is becoming a universal medium, the conduit for most of the information that flows through my eyes and ears and into my mind” and that this puts him at risk for being a “mere decoder of information” rather than a deep thinker about information. Would you say that this is true for you as well? Why or why not?

4. Imagine that you are the president of your college and that you want students to use the full power of the Internet in their education, but you also wish them to develop their abilities to think deeply, concentrate, and contemplate. Using the problem-solving method in this chapter, analyze this problem and develop some practical solutions for dealing with this challenge.