Economics Homework Help

Simon Fraser University Price Sensitivity of Non Essential Goods Essay

 

Hello,

This is a group assignment in economics,

What I want to analyze is KrispyKreme Donuts, whether it is good to use a price increase strategy.

At least 5 economic theories need to be applied.

The following are hints:

1. The econ theory of defining whether it is necessary or non-essential

2. The price sensitivity of non-essential goods,

This can be divided into whether there is a loyal consumer and whether there is a targeted consumer group

3. If you want to write elasticity, please indicate the data source.

I attached the instruction and some information gathered by the group.