Engineering Homework Help

Campbellsville University Conventional Approach to Strategic Innovation Essay

 

On January 30, 2018, three major US corporations, Amazon, Berkshire Hathaway, and JPMorgan Chase announced their partnership to create solutions to address the healthcare needs of their US employees. (https://www.businesswire.com/news/home/20180130005676/en/Amazon-Berkshire-Hathaway-JPMorgan-Chase-partner-U.S.).

Based on decision making situations outlined in Chapter 4 of the Zikmund textbook where potential situations are categorized based on the degree of certainty or ambiguity and perception of problem vs opportunity:

●How would you categorize this decision?

●Based on your analysis, discuss how you would evaluate the classification that is presented in your textbook?