Marketing homework help

Marketing homework help
A
Review the video and transcript from the Ted Talk “Less Stuff, More Happiness” at https://www.ted.com/talks/graham_hill_less_stuff_more_happiness?utm_campaign=tedspread&utm_medium=referral&utm_source=tedcomshare. Then, consider the purpose in this Ted Talk is to explore strategies for living an edited life. Draft a formal academic APA formatted paper of 700 words in which you:
Formulate an open coding structure for the transcript data and analyze how this coding is relevant to the study’s purpose (Be as expansive as you want in identifying any segment of data that might be useful).
Next, constructs groups (axial coding) based on the open coding, and justify your decisions regarding this categorization (Make sure to assess whether your categories are both logical and appropriate given Hill’s purpose, i.e., Are they sensitive? Exhaustive? Mutually exclusive? Conceptually congruent?).
Create an alternative purpose for Hill’s Ted Talk, and offer a revised coding structure; making sure to note how your view of the data changes
Hypothesize how your alternative may be reflective of your projection onto the data based on your own beliefs and life experience
Formulate, based on your research of appropriate sources, how researchers might guard against bias in data analysis.
21 hours ago
12.12.2020
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