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Your final assignment will require the development of a business research proposal that includes the core elements of research. The assignment will be completed in two parts, with Part 1 due at the end of Week Four and Part 2 due at the end of Week Eight. As presented in the textbook, “the key purpose of any [full] research report is to offer a clear description of what has been done in the various stages of the research process” (Sekaran & Bougie, 2016, p. 353).

The research proposal represents the initial stage of the research process where both the study and researcher are properly authorized and the methodology, cost and duration of the study are determined to ensure the research process is carried out as smoothly as possible. The research proposal also provides the purpose of the study and the research design details of the investigation to be carried out by the researcher. Upon completion, the research proposal will be approved by the sponsor who will issue a letter of authorization to proceed with the study. The research proposal will typically contain the elements below (Sekaran & Bougie, 2016, p. 45):

1. A working title – anchors the focus of the study in a similar way as the research problem and keeps the researcher oriented to the main purpose of the study; a final title may be selected later in the study to more accurately reflect the subject and scope of the study (Sacred Heart University Library, 2019).
2. Background of the study/Literature Review – identifies and describes the history and nature of the research problem with reference to existing literature and shows that the researcher has a basic understanding of the research problem (Sacred Heart University Library, 2019).
3. The problem statement – a statement about an area of concern, a condition to be improved, a difficulty to be eliminated, or a troubling question that exists in scholarly literature, in theory, or in practice that points to the need for meaningful understanding and deliberate investigation (Sacred Heart University Library, 2019).

1. 1. 1. The purpose of the study – introduces readers to the importance of the topic being studied.
      2. Research questions – The research problem posed in the form of questions.

1. The scope of the study – the extent to which the topic will be covered in the study.
2. The relevance of the study – shows how meaningful the topic studied is in the context of a larger body of research.
3. The research design – a blueprint or plan for the collection, measurement, and analysis of data, created to answer research questions (Sekaran & Bougie, 2016, p. 108). The research design should address these areas:

1. Type of study – exploratory and descriptive;
2. Data collection methods – established manner in which data or information will be collected to answer the research question or test a hypothesis;
3. The sampling design – the method that supports the process of selecting the right individuals, objects, or events as representatives or a subset of the population to be studied; and
4. Data analysis – using statistical methods to organize, represent, describe, evaluate and interpret data.

1. Time frame of the study – includes information on when the written report will be handed over to the sponsors.
2. The budget – details the costs, with reference to specific items of expenditure.
3. Selected bibliography/Reference List – A listing of all sources used in the research process that acknowledges and gives credit to the contributions of the authors whose sources were used in the study.

For the Business Research Proposal- Part 1 assignment, you will be required to identify a business problem to research, identify a working title, describe the background of the study, develop a problem statement, describe the scope and relevance of the study, and compile a bibliography or list of references. The remaining elements of the research proposal will be developed in the final assignment, Business Research Proposal – Part 2. Using the information covered in the textbook and course through Week Four, complete the following requirements for the Business Research Proposal – Part 1 assignment:

1. • Identify a business problem to use as an area of focus for the business research proposal and solicit topic approval from the instructor by the end of Week Two.
   • Select a working title that anchors the focus of the business research proposal.
   • Provide the background of the study that includes a brief review of literature related to the business research problem. This information should reveal any gaps in existing literature.
   • Develop a problem statement that describes why it is important to research the selected problem and the specific research question(s) to be answered.
   • Describe the scope of the study, showing the extent to which the selected topic will be covered in the study.
   • Describe the relevance or significance of the study to show how it contributes to the larger body of related research.
   • Include a “Reference List” of all sources used that is formatted in APA writing style.

Paper Details:

• Four to five pages, not including title or reference pages.
• Minimum of five peer-reviewed reference sources
• APA writing style must be used for all formatting.
• Please refer to the “Business Research Proposal Rubric” below for specific grading details
• Reference:

Sekaran, U. & Bougie, R. (2016). Research methods for business: A skill building approach (7^th ed.). Chichester, West Sussex, United Kingdom: John Wiley & Sons. ISBN: 978-1-119-26684-6