Programming Homework Help

Why is proper DAM important for designers, creative teams, and any group who works with multiple digital files? How can DAM help avoid copyright infringement or licensing issues when using assets from outside sources?

Have you used Adobe Bridge yourself, and if so, what has been your experience?

After researching DAM on the Web, share a resource or article with the class that you found particularly helpful or interesting in understanding this process, explaining why you feel it is a good resource for this discussion.

In response to your peers, review their resource and share any observations you have on its usefulness or insight into explaining/supporting the need for DAM in the creative environment.

To complete this assignment, review the Discussion Rubric document.

In addition to writing the initial post (above), please also write a response to the following two students regarding the same topic!

student one:

A DAM is important for designers, creators and any group that works with digital files because it keeps everything in one accessible place. It cuts out the frustration of trying to keep up with every file that was ever sent and spend more time on being creative. For example, you won’t have to keep asking your colleagues for the updated logo because it will already be uploaded in a file for you. Accessing designs wherever you are can be very beneficial because you can always forget your flash drive or external drive but you’ll always have the files with you with the DAM system. I can see why this system is very effective, especially when it comes to copyright because the DAM system allows companies to control who has access to their work. It makes it super easy to manage the legal rights involved and still be able to store your work in a safe place. I have personally never used Adobe bridge but I can see why this would be a good program to use. Cutting down the amount of emails and links having to be sent out seems like it would be very beneficial to keep organized with everything and stay on the same page.

student two:

Hello class!

After doing some light research on the web, I found this article about DAM from a company called WIDEN which has their own DAM system. DAM is important for designers because it provides a place to put your files that can be easily accessible by you AND your colleagues, and allows and easy search so files aren’t lost in the masses of other projects. Because it is accessed via cloud or an online drive, your files can be accessed anywhere by you or your creative team. DAM also manages your usage rights and tracks your expiration dates so that you don’t get caught up with copyright infringement. One thing that I find is really helpful is that you don’t have to send large files over email because they can be accessed online with DAM. It also allows you to go and look at all of the different revision files that you and your colleagues made throughout the project.

I have never heard of or used any type of DAM system like Adobe Bridge or WIDEN, but I’m sure I will use it in the future and I can already tell it will be incredibly helpful even if it’s just for my own projects.

This is the article that I read to get this information.

https://www.widen.com/blog/seven-ways-digital-asset-management-helps-designers-do-what-you-do-best