Writing Homework Help

Goal:

To distinguish between the different types of conditioning in your own life and apply the concepts to real-world behaviors.

Instructions:

This discussion is lengthy, please take your time as there are a lot of key terms that can get confusing.

1. Please give an example of Classical Conditioning from your life.
2. Identify the unconditioned stimulus, unconditioned response, neutral stimulus, conditioned stimulus, and conditioned response (You must use ALL of these terms to receive credit).
3. Think about how classical conditioning (associative learning) works in advertising. Find an ad in which associative learning is being used and embed the image here. Discuss why you feel associative learning is being used and the response the ad is meant to elicit. Please do not use the Nike example from the video.
4. Comment on another student’s ad and analysis. What did you find interesting? Do you feel this ad is a good example of classical conditioning?