Writing Homework Help

I’m working on a research & summaries project and need an explanation to help me learn.

Need to write whole thesis paper for implementation of CRM: Conveniences store with Gas station (Summit Group)

1. This study aims to investigate the effect of applying the concept of Customer Relationship Management (CRM) on customer’s satisfaction and decreasing customer’s loss in retail business from customer’s perspectives. Understanding customer requirements, meet customer expectations and deliver customer value.
2. Study aims to focuses on business performance from management point of view for revenue growth, share of customer and customer tenure.