Writing Homework Help

Strayer University Lithonia Campus Expenditure Discussion

 

please respond to the following peer discussion post:

The selected start up company, FRIENDS Upscale Comfort Food, specializes in providing high quality food and beverages for all events. We service the general public by providing elevated dining experiences to our clients featuring creatively plated southern comfort food.

Marketing Vehicles Table

Marketing Vehicle

Frequency

Cost/Month

Social Media: 

– Facebook

– Instagram

(B17)

3 times per week; 

2 photos, 1 video post

At least 1 story post weekly

$120 per month – $30 per week (optional post boost)

Wedding Pro

(B33)

Daily generation on:

www.weddingwire.com

www.theknot.com

www.weddingpro.com

$400 per month

Google Ads

(B8)

SEO ranking – daily refreshing

$100 per month

Business Cards

(B18)

As needed – every 6 months

$16.67 per month – $200/ yr

Vendor Fairs/ Trade Shows

As needed – quarterly

$166.67/ monrh / $500/ event – $2,000/ yr

Website Hosting

(B24)

Maintained internally – annual fee

$30 per month – $360/ yr 

Flyers/ Menu Displays

(B10)

As needed – every 6 months

16.67 per month – $200/ yr

See excel spreadsheet attached with “setup” and “MktBudj” tabs complete.

File PORTIA_PlanningShop_BizPlanFin(3.1) BUS599.xlsm (1.651 MB)