Writing Homework Help

PART ONE –Shaving Industry (Minimum 333 words):

1.What is the Razor/Razorblade strategy? What are some other examples of this strategy other than razors?

2.What are Dollar Shave Club and Harry’s doing to cause disruption in the shaving industry?

3.What is Gillette doing to try and hold on to their position?

PART TWO –Streaming and Cutting the Cord(Minimum 333 words):

1.As relates to watching TV and cable, what is “streaming”, and “what do we mean by “cutting the cord”.

2.Summarize the current strategy or plans described in the article for

•Netflix

•Amazon

•Apple

•Disney

•HBO

•Hulu

(Answer separately for each company)

3.Do you have a cable package? Why or why not?

PART THREE -How did P&G reach the top in China?(Minimum 333 words):

1.How did P&G succeed and “reach the top” in China?

PART FOUR(Minimum 333 words):

In the video “The Colonel Comes to Japan”, the company KFC made a number of adaptations and strategic decisions about how to adapt to the market and compete in Japan.

1.Please discuss the adaptations(changes) the company made in Japan to its:

•Menu items

•Equipment

•Store Design

2.Describe the strategy used for:

•Location/Site Selection (How were they chosen?)

•TV Advertising message (what was the message of the TV advertising?)

•Community relations with the other neighborhood businesses

3.What was the main strategic adaptation that KFC made in China?

(read article “Western Brands in China –hits and misses”)