Unit 6: Crisis Communication Senior Leadership Analysis

Your task: Identify and discuss the role of a senior leader in a current crisis in the news.

Initial Post

Critically analyze the role of the leader of the organization (CEO, Congressman, Senator, Candidate, celebrity, executive director etc…). Then answer the following questions in 150 – 250 words. 

• What did the leader do well?
• What could the leader have done better?
• What are the potential consequences or benefits of the way the leader handled the crisis?