Writing Homework Help

Langara College Brand W Case Study

This assignment requires to analyse a case relevant to the changes being experienced in the retail industry as a result of online digital services.
Thoroughly read the case. It is recommended that you read 2-3 times.
12-point font, double spaced not including the title page or reference page that addresses the following questions:
- Why might an omnichannel strategy be the most appropriate for Brand W? What are the benefits and risks of pursuing this strategy?
- What are the critical digital and technical capabilities the company needs to consider in its pursuit of an omnichannel strategy?