Business Finance Homework Help

First, watch the commercial If You Let Me Play. You may also want to revisit your discussion posts from Modules One and Four. Then, in your initial post to the discussion, address the following:

• What social, political, and/or cultural events might have contributed to the commercial’s message?
• Why do you think this campaign was effective?
• Do you think the commercial would be effective if it aired today?
• Are there any common themes or marketing strategies you notice between this memorable campaign and the ones featured in Module One (“Mean Joe Green”) and Four (“Be Like Mike”)?
• How has your understanding of what makes a marketing campaign effective changed since the start of this course?
• In analyzing the various marketing strategies used in these campaigns (and explored throughout the course), what is your biggest takeaway, and how do you see yourself applying the course concepts—including brand awareness, consumer motivational attitudes, and licensing— as a sport marketing professional?

Refer to the text and/or other course resources to support your responses. Refer also to your own work in the course, including your work on the final project. In responding to your classmates, be sure to comment on any ideas that they mentioned that you had not thought of.

To complete this assignment, review the Discussion Rubric document.