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BUSS 20007 Middle East College Mercedes Benz SWOT Model Research Paper

 

Task I.

SWOT model

Q.1 a. Using secondary source, choose any local or global company as your subject of study for this assessment. Write 3 paragraphs background of the company mentioning the industry, history, founder, year of inception, growth and major operations. (Note: Answers should be in paragraphs with appropriate discussions. ).

Q.1 .b. Conduct an external and internal environment analysis for this company using SWOT model.

Q.2. Resolving Strategic Management Issues in an organization Framework Toyota Recalls and PR Management Crisis

Question Two :

Discuss the relevance of stakeholder analysis in strategic formulation process in Toyota’s context and identify the different stakeholders in the above case .

Task 3:

International Business Strategies Discuss the Multi – Domestic Business Strategies and highlight the value chain advantages exploited by Multinational Corporations location overseas and provide examples of the companies using this approach to access international markets. (The discussions should highlight specific value chain aspects in meeting their strategy and how Multinational Corporations try and overcome the challenges ).

. Task 4.

MOOC evidence with reflection. Student should capture evidence of MOOC reflection with a 300 – words write -up on the topic ‘Introduction to managing change’ . Reflection should highlight the learnings of the student from this MOOC online resource. Minimum of two paragraphs discussion. See website :https://alison.com/course/introduction-to-change-management.

All resources should be cited using CU Harvard style.• The final assignment must have a Title page, Table of Contents, References/ bibliography usingCU Harvard Style and page numbers.