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COMM 408 UNWTO Social Media Communication Plan Research Paper

 

Content is appropriate, relevant and demonstrates mastery of course concepts. Clearly addresses organization’s business challenges.

Writing Style

Applies all writing conventions and uses graceful language that skillfully communicates meaning to readers with clarity and fluency, and no grammatical errors.

Format

All information is presented in an organized fashion that makes sense to the reader and includes all relevant sections.

The sample final project plan includes a Timeline, part of which includes its social media calendar. Note that you only need to place the calendar you prepared in Week 5 in that spot. The Timeline in the sample includes production milestones for its campaign, but you don’t need to include that detail in your submission.